Samsung take a beating in MENA region as local brands gain momentum

Middle east and North african ( MENA ) region continue to show brisk sales of overall mobile phones (smartphones + feature phones)  as the region 'mobile sales grew 23% Yoy.  Smartphone sales across these regions have been  growing 3  times faster that global  smartphone growth

MIDDLE EAST AND NORTH AFRICAN MARKET : MOBILE OEM'S ACROSS THE REGION

• Samsung , Huawaei and Tecno were among the top 3 biggest players in this regions,
•  Samsung's share in 2015 declined to 41%, a 9% decline from 50% share it had in Q3,2014
• Samsung loss was, was Tecno's gain .The local brand Tecno saw its marketshare grow from 4.8% to 8.2% 
•  Tecno became the 3rd largest mobile player, notching up 123% increase in mobile shipments in juts under a year 
• Apple' increased its marketshare in the MENA nations from 2.2% to 4%and broke into the top 5 largest players

5 most frequently used mobile handsets across europe and north america

 mobile handset usage by mobile talk time  across Europe and North America

Smartphones from Apple, Samsung and Blackberry are among the most frequently used  mobile handsets in Europe and north Africa. The above chart shows the " mobile phone" usage  by time( hourly users ) across north America and  Europe.

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Apple's iPhone 5,iPhone 4S and iPhone 4 topped  total mobile hourly usage, followed by Samsung Galaxy S3, Galaxy S2 and Galaxy S4.

RIM's Blackberry handset models led by BlackBerry 9900  ranked no 3 as the most frequently mobile handset OEM's

xiaomi has just set the alarm bells in the mobile industry ringing

 Xiaomi numbers disappointed analysts as  the chinese mobile phone maker " declared that it had missed its target of “80 to 100 million” mobile devices which it was projected to sell by the end of 2015.
According to a post on Sina Weibo (link in Chinese) from co-founder Lin Bin, the hardware company sold 70 million devices last year of falling markets
This comes amidst the slowdown in china as economies around the world, specially the stock markets took a heavy battering as chinese  debt levels  increased sharply, which has resulted in 2 consecutive weeks of bloodbath in global stock markets
That marks an annual increase of about 16%—a sharp slowdown in growth compared to the year before, when it saw sales jump 226%.

mobile apps with more than 100% user growth

Latest data from Flurry's reveal that among all mobile apps , apps that provide "personalization"  functionality  has been growing the fastest.
Personalization apps (such as Android lock-screens and Emoji keyboards) were by far the fastest-growing, with sessions up 332% year-over-year. The news and magazines category, which had seen below-average growth in 2014, rebounded with a strong 135% gain last year.
No 3 fastest growing mobile apps were utilities and productivity apps maintained solid growth, up 125% year-over-year after a 121% increase in 2014.

The hottest 5 consumer technology devices this year

All around the world, consumers are increasingly using internet to share and make things faster and easier apart from sharing one culture. In an latest Ericsson ConsumerLab survey of 23 countries, it found that  more than three-quarters of consumers browse the internet and half use social media every day

The hottest consumer products this year from Sumit Roy

The popularity of  digital streaming overtake broadcast TV among those aged 16-45, with 80 percent in this age group watching streamed video several times a week or more. 77 percent of the total sample population watched broadcast content, compared to 75 percent who favored streaming services, but this is set to change during 2015. The year will be historic, as more people will watch streamed on-demand content than broadcast TV.

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