Thursday 21 January 2016

broadcasters make hay as airwaves auction opening bids announced

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"airwaves  auction opening bid by US TV market"

AIRWAVES AUCTION  OPENING BIDS FOR SELECTED MARKETS

The Federal Communications Commission( FCC)  has  set the opening bids it is making to buy broadcast television licenses in the spring, with high prices designed to bring TV stations into a process that will eventually clear new airwaves for wireless carriers.

The prices, which range from less than $100 million in smaller markets to as much as $900 million for a station in New York City.The  TV stations’ airwaves are  more attractive because they can carry wireless signals over long distances and deep into buildings.

According to wsj Some major broadcasters including CBS Corp. and 21st Century Fox Inc. have shown interest in selling some licenses in the auction.

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